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April 27, 2021
The Western Force is delighted to announce Goodyear as a new official partner for the 2021 Super Rugby season.
The world-renowned tyre company partnering with the club is another fantastic commercial development for the Western Force.
Goodyear Australia has its signature branding along the sides of the home and away playing jerseys during the Super Rugby campaign.
David Pitts, Head of Commercial Operations at the Western Force said: “To partner with such an iconic and globally recognised brand is very exciting for the club. As a brand, Goodyear reflects our ambitions for growth, and we look forward to working with them this season.”
John Black, Vice President Sales and Marketing OTR Asia Pacific at Goodyear said: “This is a great opportunity to partner with a local team that has strong ambitions for the future. It shows our strong commitment from Goodyear as a global company to support local sport.”
https://www.westernforce.com.au/good...icial-partner/
It's already been a Goodyear, now to make it a great year![]()
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I wonder where FMG buy their tyres from..
"The main difference between playing League and Union is that now I get my hangovers on Monday instead of Sunday - Tom David
Don't tell me the sky's the limit when there are footprints on the moon
I can't believe they have only just announced this. It's been on the jumper for weeks -if not the whole season- hasn't it. Bit slack, Good Year would have wanted something earlier methinks
I thought this too, and looking back it was mentioned in the jersey announcement back in Feb so maybe Alison is right and Goodyear wanted a bit more acknowledgment?
Maybe it was a suck it and see and try before you buy. Put the name there, see how much recognition you get, then show us some money.