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I've also noticed that. Last night was the first time I saw a Force ad on tv but it didn't mention anything about this week's game just that tickets can be bought through ticketmaster and you can become part of the force behind the Force.
They have the same thing on the radio but its only recent, the league game has been advertised for frequently for longer.
RugbyWA don't seem to have much of an advertising budget when it comes to promoting games or membership. Using the 'Commit Now' video would have worked a treat for increasing memberships but it was only ever on the news as a sports segment not as an advertisement.