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I think there was a passing reference to this service in another thread however, for those who aren't getting their fill of Rugby World Cup action, the IRB are offering this service.
For US$49.99 you get:
40 pool-play matches, including previews, highlights, and interviews
8 knockout matches: 4 quarterfinals, 2 semifinals, 3rd place and Final
25 Daily Highlight packages: a 6-minute showcase from each event day
40 Rugby World Cup Archive Clips: 20 Golden Moments, 15 Classic Match Highlights, 5 Top Tries 1987-2003
Find it all here:
http://www.rugbyworldcupvideo.com/